From Execution to Enterprise Impact
September 29-30, 2026 | Virtual
Wednesday, September 30, 2026
Redefining the GBS Model: From Service Delivery to Enterprise Execution
8:00 am - 8:30 am
How Welspun GBS Became an Enterprise Value Engine
Nitin Jain -
CEO,
Welspun Transformation Services
Welspun GBS has distinguished itself by embedding digital capability directly into enterprise operations rather than treating transformation as a layer on top of service delivery. Through AI-led smart manufacturing initiatives, the organization is improving yield, reducing operational variability, and driving measurable business impact at scale. In FY25 alone, Welspun GBS delivered approximately USD 9 million in enterprise value while processing more than 6.7 million transactions at 99.98% accuracy. Building on this momentum, the organization has set an FY26-27 strategic target to drive up to USD 25 million in enterprise value through BPS, B2B SaaS, and Smart Factory initiatives.
This session explores how Welspun GBS is evolving beyond traditional service delivery into an enterprise execution model where AI, operational governance, process ownership, and digital capability are directly connected to business outcomes. The discussion will examine what a next-generation GBS operating model looks like in practice and how enterprise value is being scaled through tighter integration between operations, technology, and decision-making.
8:40 am - 9:10 am
Live Benchmarking Session: How Does Your GBS Compare to the Top 20 & World's Best GBS Data Sets
Josh Matthews -
Global Membership Director,
SSON Research & Analytics
Most organizations believe they understand how they are performing, but lack a consistent external benchmark to validate execution, efficiency, and operational maturity. In this live benchmarking session, SSON Research & Analytics will walk through benchmark data across critical end-to-end processes including Purchase-to-Pay, Record-to-Report, and Order-to-Cash, highlighting where organizations are outperforming, where gaps persist, and how top-performing GBS differentiate themselves across process execution, service delivery, and enterprise impact.
9:20 am - 9:50 am
The GBS Industry Standards: Leapfrogging Maturity in a Changing Context
Shane Abeyratne -
SVP, Global Business Services,
Cardinal Health
Ajay Anand - SVP, Global Services, Strategy & Business Services, Johnson & Johnson
Filippo Passerini - Former P&G President GBS and CIO; Co-Founder, Inixia
Deborah Kops - Principal & Co-Founder, Sourcing Change
Tony Saldanha - Former P&G VP GBS; Co-Founder, Inixia
The Alliance for Professional Excellence in Global Business Services (APEX GBS) has developed the first practitioner-led standards defining GBS as an enterprise operating model.
Version 2 expands the original standards with deeper, practical guidance on applying AI, strengthening data and decision capabilities, and scaling GBS beyond transactional work. It also reflects how the role of GBS is evolving, with greater responsibility for enterprise data, insight, and decision support.
This is an opportunity to hear some of the most well-known names in the GBS industry talk about how they would deal with the dramatically changing GBS world. What undying GBS approaches could be reapplied to leapfrog GBS maturity.
10:00 am - 10:30 am
Purchase-to-Pay Transformation: Modernizing Operations for Speed, Control & Value
Rolando Lopez -
Global Finance Director - P2P & Transformation Lead, Global Finance Services,
AstraZeneca
Purchase-to-Pay remains a critical lever for improving operational efficiency, compliance, supplier experience, and working capital performance. SSON Research & Analytics data shows that 54% of organizations already have a dedicated Purchase-to-Pay process owner operating within GBS, making P2P the most mature process ownership area across enterprise services.
This session features a real-world case study on transforming P2P through process standardization, intelligent automation, and stronger end-to-end visibility. Learn how this organization is modernizing approvals, invoice processing, and supplier interactions to reduce complexity, improve control, and create a more agile, data-driven P2P operation. The discussion will also examine the growing role of AI and agentic automation in driving touchless execution across the P2P lifecycle.
Rolando Lopez
Global Finance Director - P2P & Transformation Lead, Global Finance ServicesAstraZeneca
10:40 am - 11:10 am
Data Excellence: Building the Foundation for AI and Enterprise Execution
Mauro Portela -
GBS Managing Director, Global Master Data Stewardship & Operations,
Danone
SSON Research & Analytics benchmark data shows that Master Data Management has risen to become the fourth most common process managed within GBS, highlighting its growing role as a strategic enterprise capability rather than simply a back-office function. As organizations look to scale AI, improve decision-making, and orchestrate work across the enterprise, many are evolving beyond traditional MDM toward comprehensive data excellence capabilities spanning governance, stewardship, operations, and innovation. In this session, one GBS leader will share how their organization is transforming data into a trusted enterprise asset that enables AI adoption, strengthens business execution, and creates the foundation for enterprise impact.
11:20 am - 11:50 am
Order-to-Cash Transformation: Accelerating Working Capital & Customer Experience
Cindy Gallagher -
Chief Accounting Officer,
USA Today
Order-to-Cash is becoming a critical lever for improving working capital, customer responsiveness, and enterprise agility. SSON Research & Analytics data shows that 46% of organizations already have a dedicated Order-to-Cash process owner operating within GBS, while 89% report that stronger process ownership positively impacts end-to-end performance.
This session explores how organizations are modernizing billing, collections, dispute management, and customer coordination to reduce operational friction, improve payment application speed, and create more intelligent, connected O2C operations. The discussion will also examine how AI and agentic automation are reshaping execution across the O2C lifecycle.
