CEE as a GBS Powerhouse: Talent, Tech, People & The Data Behind It

About This Webinar

CEE remains one of the most operationally mature and strategically ambitious GBS regions globally. The data shows why.

In this webinar, we share CEE-specific findings from the 2026 State of the Shared Services & Outsourcing Industry, highlighting how organisations across the region are performing across talent, technology, automation, and operating model maturity.

With an overwhelming majority delivering services across multiple countries, CEE GBS organisations are operating at scale. Digital capability is no longer emerging. AI-specific skills and digital proficiency are now the top talent priorities, selected by more than 60% of respondents. At the same time, 70% report that their current recruitment and upskilling strategies are meeting business needs. 

While cost and efficiency remain the top strategic priority for over 90% of organisations, more than half are also focused on service excellence, digitalisation, and enterprise effectiveness. This session connects these data points to what they mean for talent strategy, technology investment, and the next phase of GBS growth across Central and Eastern Europe.

What you will learn

• How CEE GBS organisations are operating at scale across multiple countries 
• Where talent priorities are shifting, including AI and digital skills 
• The current state of automation maturity across CEE GBS operations 
• How cost pressure and value creation priorities are being balanced 
• What digital and technology investments look like across the region 
• What the data reveals about the next phase of GBS growth in CEE

Register now for a focused view of where CEE GBS leaders are investing and what that means for talent, technology and operating models.