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This new research is an update to the original 2023 location research, and validates key trends and forecasts made two years ago while highlighting new opportunities and location strategies. The data reflects feedback from 110 global GBS or Shared Services leaders.
This report is exclusive to SSON Research & Analytics subscribers.
Published August 2025
Contributors:
- Tom Bangemann, Head of Data Development & Research, SSON Research & Analytics
- Barbara Hodge, Global Editor, SSON Research & Analytics
- Syazana Lim, Lead Research Analyst, SSON Research & Analytics
