Live Webinar

Reimagining GBS: The Engine of Value Creation

28 July, 2026
 
10:00 AM - 10:30 AM EDT

About This Webinar

Global Business Services continues to evolve as organizations place greater emphasis on agility, resilience, and business impact. Cost and service delivery remain fundamental, but expectations around talent, technology, process ownership, and decision support continue to expand.

With 86% of organizations already committed to the GBS model, many are reassessing the capabilities needed to generate greater value across the enterprise. New pressures around workforce transformation, agentic AI, and end-to-end accountability are reshaping priorities and investment decisions.

Drawing on new SSON Research & Analytics research, this session examines how the GBS landscape is changing and where organizations are focusing their attention. We will explore how leaders are approaching talent and reskilling, the reality behind agentic AI adoption, the progress being made toward true end-to-end process ownership, and the evolving role of GBS in supporting business performance.

What you will learn

  • What the latest SSON Research & Analytics data reveals about the direction of GBS
  • How organizations are adapting their talent strategies to meet changing capability requirements
  • Where agentic AI is beginning to influence operations and where adoption remains limited
  • How organizations are progressing toward true end-to-end process ownership
  • How the definition of value creation is evolving and what that means for the future role of GBS
  • Where GBS leaders are concentrating investment to strengthen long-term business impact
Join us for a data-driven discussion on the trends, priorities, and capabilities shaping the next phase of Global Business Services.

Speakers:

Barbara Hodge
Principal Analyst & Global Digital Editor
SSON Research & Analytics
Tom Bangemann
Head of Data Development & Research
SSON Research & Analytics